The question is simple: why do we seek to maximise $F_{p}(\gamma, \boldsymbol{\beta})=\langle\gamma, \boldsymbol{\beta}|H_{C}| \gamma, \boldsymbol{\beta}\rangle$? How does maximising this value correspond to finding the groundstate value of $H_{C}$ ? Why does this optimum value of $H_{C}$ correspond to a set of $ \gamma, \boldsymbol{\beta} $ that maximise our chances of getting the optimum solution?
We try to minimise the value of $\langle \gamma,\beta|H_{C}| \gamma, \beta\rangle$ as this gives us the groundstate, as pointed out in this answer.
The Fahri paper says we seek to maximise this value. Other sources try to minimise it: are these just equivalent attempts with a minus sign stuck in front? I know that when we encode the problem Hamiltonian, we do this in way that the groundstate corresponds to the optimum solution. Why then has it been found that the set of $ \gamma,\beta $ that give the best probability of success don't always correspond to the max value of $H_{c}$ ?
The image is taken from https://arxiv.org/abs/1907.02359.